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Fashion

Martin Parr’s Carte Blanche in Fashion: A Series for Le Bon Marché

British photographer Martin Parr hosts a lunch for some very special guests at Le Grand Véfour, in a series for French department store Le Bon Marché

Martin Parr

Martin Parr Tearsheet. Bon Marché. Advertising campaign. 2015. © Martin Parr | Magnum Photos

Martin Parr Tearsheet. Dior. Bon Marché. Advertising campaign. 2015. © Martin Parr | Magnum Photos

Martin Parr Tearsheet. Louis Vuitton. Bon Marché. Advertising campaign. 2015. © Martin Parr | Magnum Photos

Martin Parr Tearsheet. Prada. Bon Marché. Advertising campaign. 2015. © Martin Parr | Magnum Photos

Martin Parr Tearsheet. Chanel. Bon Marché. Advertising campaign. 2015. © Martin Parr | Magnum Photos

Martin Parr Tearsheet .Gucci.Bon Marché. Advertising campaign. 2015. © Martin Parr | Magnum Photos

Martin Parr Tearsheet. Céline. Bon Marché. Advertising campaign. 2015. © Martin Parr | Magnum Photos

Martin Parr Tearsheet. Guerlain. Bon Marché. Advertising campaign. 2015. © Martin Parr | Magnum Photos

Martin Parr Tearsheet. Valentino. Bon Marché. Advertising campaign. 2015. © Martin Parr | Magnum Photos

Martin Parr Tearsheet. Loro Piana.Bon Marché. Advertising campaign. 2015. © Martin Parr | Magnum Photos

Martin Parr Tearsheet. Bon Marché. Givenchy. Advertising campaign. 2015. © Martin Parr | Magnum Photos

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At Le Bon Marché’s initiative, luxury brands invited Martin Parr to create a series of fashion and still life images in an exclusive branded series, featured in the French department store’s eponymous magazine.

Martin Parr was given full artistic freedom to produce this 13-page feature – a natural choice, given that Martin had just shot Le Bon Marché’s advertising campaign. For this series, the British photographer orchestrated a Parisian banquet with some very special ‘Lunch guests’ in the iconic Parisian restaurant, Le Grand Véfour.